Love this product! Really great to work with the Buona Vita team again on some new recipe photography and updated packaging work for them. This is such a tasty, great quality meatball that you can get in store. The recipe concepts we shot ranged from a meatball sub to a gyro! So tasty and creative. Couldn’t of been possible without the amazing styling team of Lisa Russell. Shot at the String Theory School. Can’t wait to see the images out in the wild.
String Theory School
B.T.S. Violife Foods Photo Shoots!
I love what I do because you never know where your next food project may take you! The Violife brand 100% Vegan is a fun, tasty, and fresh product hitting the shelves in the USA! I’ve been working with the T&C team creating colorful social assets featuring their products used in recipes. Each month we have been shooting different recipes that may correlate with an upcoming FOOD holiday or special event. The recipes are tested and concepts are sketched out for each recipe. Lisa Russell helps with styling, art direction and sourcing props for each setup. Each recipe gets a hero still image and a supporting stop motion. So fun to watch these shots come to life. Make sure to follow along @violifeus
B.T.S. Campbell's Photo Shoot
Growing up there were some brands you just dream of working with. Having the opportunity to work with Campbell’s came true! Lisa Russell brought me on as the photographer for this project. We had the opportunity to work with their snack division on some social content photography. This was so fun putting together stop motion and recipe photos. We got to work with The Snack Factory and Synders Pretzels. The recipes were great for upcoming holidays and the stop motion pieces were a playful way to use the brands. The photography had punchy color and light. Propping was great and helped elevate the brands. The Campbell’s team was very hands on and made the whole production run smoothly. In the end we walked away with great photography for them.
Can’t wait to see the images out!
Felicia Perretti is a commercial food and beverage photographer and director based in New York City. She works nationally with food and beverage clients in advertising, packaging, editorial, and video. She has worked with food and drink in all shapes and knows how to craft the right team to get the job done! Her passion for food and beverage shine through on set as well as outside of work in her everyday life. Whether it’s trying new restaurants, traveling, or cooking with her husband Joe. Send her an email or give a call to discuss your next project, she would be more than happy to chat!
Photo Shoot BTS: Finlandia Cheese
This past shoot for Finlandia Cheese was so much fun. When your given the freedom to create the best sandwich using quality cheese the possibilities are endless. We got to spend the day making tasty heroic sandwiches using a variety of Finlandia’s new line of pre-sliced cheeses. They had great varieties and of course swiss! Working with Lisa Russell at her new studio was a great experience. The kitchen to shooting space is seamless. We had Apple TV wireless connection to show the shots large as we were shooting. Also the cool thing about the space is it’s inside center city Philadelphia’s String Theory School. We had high school students who are currently majoring in broadcast come in throughout the day to see what we do. The students were engaged and anxious to watch us work. It’s really nice when you can create work and give back to students at the same time. So rewarding!