editorial

First Look: Motion Reel

This year has had such a great start. One of my new endeavors has been reconnecting with an old and very talented friend who has developed an extensive business in the video production world.

The photography industry has been evolving so much so quickly taking a back seat would not be the best move. I need to continue to grow my team and work I produce while adding value to what I offer in the end. Motion work seemed like a natural next step. It’s still in the works and plenty of ideas to be story-boarded but were getting there! This is our first full feature video on pasta making. Not a quirky “how to” but more about the romantic view of making pasta by hand. Sourcing the right food stylist, color, and sound really brought this idea to life. I’m excited to continue this and see what myself and the production company come up with.

Video Production: Savvy Video

Food Styling: Harry McMann

Food Photography Workshop Saturday March 12th 2016

I'm so excited to be working with The Art Directors Club on a food photography workshop at their NYC headquarters. It will be an exciting day of shooting food discussing how to craft your shot providing tips and tricks! Also touch on the benefits of working with food stylists and prop stylists. At the end will have a fun critique looking at what everyone shot.

You can find more info here and register for the weekend workshop, it will be fun :)

Don't forget, ADC month of March is Photography month.

National Pancake Day- March 8th

It’s National Pancake Day on March 8th! IHOP in the past has had it as today so I'm not sure...

http://www.ihoppancakeday.com/

This form of batter that was fried and considered a flat cake dates back 30,000 years ago. Amelia Simmons’s was the first known American to have a cookbook published which included pancake recipes back in 1796.

My personal favorite style of pancakes are buttermilk pancakes. Please see recipe referenced below from Bon Appetit. Recipe by Jessie Damuck

 Food Photography by Food Photographer Felicia Perretti, New York, Philadelphia

Ingredients
Servings: Serves 4 (Make About 8 Pancakes)

    1⅓ cups all-purpose flour
    3 tablespoons sugar
    1 teaspoon baking powder
    1 teaspoon baking soda
    1 teaspoon kosher salt
    2 large eggs
    1¼ cups buttermilk
    2 tablespoons unsalted butter, melted
    Vegetable oil (for griddle)
    Pure maple syrup (for serving)

    Whisk flour, sugar, baking powder, baking soda, and salt in a large bowl. Whisk eggs, buttermilk, and butter in a medium bowl; stir into dry ingredients until just combined (some lumps are okay).
    Heat a griddle or large skillet over medium; brush with oil. Working in batches, scoop ⅓-cupfuls of batter onto griddle. Cook pancakes until bottoms are golden brown and bubbles form on top, about 3 minutes. Flip and cook until cooked through and other side of pancakes are golden brown, about 2 minutes longer. Serve pancakes with maple syrup.

 

How I Shot It: Wine Still Life

For this shoot I wanted the wine to feel very sophisticated and moody. How I created this image was I had a main light streaking in from the far left side of set just to hit the background burlap. From there I was able to angle my off camera mirrors and reflective paper in front to spot light individual labels. For the right side of frame I wanted a clean strip of light so I had my large 3x4 softbox just hitting some of the bottles and panning the head toward the back of set for less light to hit it. Working with the mirrors and reflective papers for shoots is always fun and experimental. I have so many different cuts and a handful of colors to work with. It can really add a level of mystery to the light.

 Food Photography by Food Photographer Felicia Perretti, New York, Philadelphia

Friday Farm Follow Up

This mild winter has been great so far. I’ve been continuing my personal project photographing at the farms with weather I’m able to stand in for a few hours! However I would like it to snow at least once so I can get shots of the farms in a wintery setting.

Baby calf being fed milk and nutrients by Andrew the farmer at the dairy farm

Baby calf being fed milk and nutrients by Andrew the farmer at the dairy farm

Cocktail Recipe: Mint Julep

This was fun to photograph and also very challenging because it involved so much ice! I could see myself revisiting this shoot and re-doing it now knowing the difficulty of shooting so much ice at one time and it all looking good.

The history of the mint julep is interesting but the presentation to me is what really sparked my interest. The stainless steel cup and bright grouping of fresh mint drew my eye in.  After doing research and reading about the drink it was almost like a slushy for adults which I think any adult would be OK with.

Ingredients:

1 tablespoon Mint Simple Syrup
Crushed ice
1 1/2 to 2 tablespoons (1 ounce) bourbon
1 (4-inch) cocktail straw or coffee stirrer
1 fresh mint sprig
Powdered sugar (optional)

 Food Photography by Food Photographer Felicia Perretti, New York, Philadelphia


2015 In Review

2015 is coming to an end. I continue to grow and learn as a photographer and business owner. There are many things I can say about this past year and where I see myself in the future, however I always like to turn to inspirational quotes by successors I’ve learned from who just say it so much better. Let’s raise a glass and cheers to 2016!

“All our dreams can come true, if we have the courage to pursue them.” — Walt Disney
 Food Photography by Food Photographer Felicia Perretti, New York, Philadelphia

Grana Padano photo shoot for Cheese Connoisseur Magazine

Just in time for the holidays, a few quick cheese recipes I shot for Cheese Connoisseur magazine. These were prepared with Grana Padano cheese, which is similar to Parmigiano-Reggiano. It is made in northeastern Italy. The recipes were really a nice selection to showcase how you can use this cheese. We made a simple quesadilla with roasted red peppers, a squash soup, and an apple crostata!

We had to make sure and leave room for titles and recipe text when these run in the magazine.

Wine & Spirits Cover Shoot

This was an amazing opportunity to work with Mike at Wine & Spirits magazine. It was timing and creativeness that we were able to come up with this cover shot!

http://www.wineandspiritsmagazine.com/S=0/subscriptions/entry/december-2015

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NJ Monthly Photo Shoot: The Farm & Fisherman Tavern + Market

If anyone is familiar with great food and BYOB’s in Center City Philadelphia Farm and Fisherman would be on that list. Now they’ve expanded into a bigger and better location right in New Jersey. My most recent shoot for NJ Monthly took me to Cherry Hill to see The Farm and Fisherman Tavern and Market. It was a beautiful interior for dining and drinking. To the one side was a casual grab and go lunch spot where you could also purchase local sourced goods like cheese and chocolate! I was able to try some of their most popular dishes and I certainly had a couple personal favorites. One of the first things I shot was their Breads and Spreads appetizer. It came out on a wood lazy susan filled with locally sourced vegetables and house made spreads to dip with. Also with this dish was an amazing pita bread warm, fresh, and fluffy right from the oven! My other favorite had to be the panini sandwich dressed with cauliflower. Yum! The list can go on but I’d go check it out yourself.

APA NY Photo Contest Winner

I was so excited to find out I was one of the winners in this years APA NY Photography Contest! I entered the Still Life + Food category with one of my new personal projects I'm working on currently titled "Cartoon Food." I'm re-creating iconic foods from well known cartoons or cartoon movies and photographing them. The winning shot was my recreation of Homer Simpon's pink doughnuts. It incorporated the blue and yellow of his skin and pink doughnuts were in the white box.

I'm still currently shooting some ideas for this project and plan to send out a personal promo along with my new logo!


Portfolio Reviews 2015

Finally the week is coming up! I'm soo pumped to be meeting with Art Directors and Photo Editors from top agencies at NYC Fotoworks. I've been busy shooting and building new work for my book. ALSO will be premiering my new logo designed by the uber talented Nick Prestillo from AIGA. Book edit was done by my friend and photo consultant Neil Binkley