Atkins Packaging -Splash Work!

Fun week in the studio creating stunning photography for new packaging with Atkins! Great team to get the job done!

Food Stylist: TakakoKuniyuki  https://www.tkuniyuki.com/

Digital Tech: Zach Felts https://www.zachfelts.com/

Assistant: Regina Tamburro https://reginatamburro.com/

Splash/Rigging: Nathan Destro of Performing Rigs https://performingrigs.com/pages/about

Retouching: Daymoon Studios https://www.daymoon-studios.com/

Studio: Space 28 https://www.space28.com/

Rep: Carolyn Somlo Talent http://www.somlotalent.com/

Lurzer's Archive 200 Best Photographers Edition 12

This was exciting news to receive that I was one of the chosen photographers to be in Lurzer’s Archive’s next edition for 200 best photographers! I love the diner series I shot with food stylist Janine Kalesis and prop stylist Penelope Bouklas, and I’m glad they chose those images for print!

For over 40 years Lürzer’s Archive has been curating the very best in commercial creativity. Beginning as an archive of the best in print and video campaigns, we now encompass the ever growing gamut of creative commercial output.

AI-AP American Photography 41 Chosen Winner!

It was such a nice surprise to get an email from AI-AP that I was a Chosen Winner in this years contest! It’s such a great contest to enter with the various judges, and fun party at the end of the year to help celebrate the artists! There’s so many amazing shots by so many talented photographers it’s great to be among them.

The chosen shot was a fun favorite from my personal series Diner Food shot and styled with Janine Kalesis and Penelope Bouklas. Our minds together create some stunning work! The whole series from this which is on my website/blog is great to look at as a whole. This particular shot of the cherry pie is so graphic and certainly was a sketched out idea from the shoot.

B.T.S. Casino Shoot

When an idea comes to life! I collaborated with my creative team, penelope bouklas and Janine Kalesis to come up with a vintage inspired casino night. We incorporated vintage props as well as food and beverage. I created the lighting and composition to help set the tone of the environment. There were so many great moments from this shoot it’s hard to just pick a few. Noreen Eddy, our hand model really helped capture the mood and added the perfect human element to our story

B.T.S. - PRE Meats Beef Done Differently

Another fun creative collaboration with our client PRE on a new advertisement for their brand. It was a great continuation of using color and talent showing the various meats and how they can be served. We got to create colorful environments and explore playing with the product. Each setup incorporated a bold color and we were able to pair it with a recipe. This is a product you want to cook at your next summer get together! I love how the final piece came together, and all the amazing stills we captured from each setup. Teamwork makes the dreamwork!!

Carolyn Somlo - Producer/REP

Gadi Solis - DP

Collin Breimeier - DIT

Thomas Schroeder - Gaffer

Emmanuel Terrell - Grip

Mary Valentin - Food Stylist

Dominic Cordilla - Prop Stylist

Izzie Copeland - PA

Shot At North Logan

B.T.S. Photo Shoot: Dr. Praeger's New Look!

My favorite type of shoot! I love when I get the opportunity to capture new packaging design for food brands. Seeing my work in the supermarket or other places of purchase never gets old. The food photography is right there where the consumer is to help them recognize a brand they love and trust. Being apart of that process is so fun for me! Working closely with the design team and Dr. Praeger’s over a week we were able to capture the appetite appeal of their variety of healthy and tasty options for adults and their kid consumers! I loved the crunchy cauliflower burger. Make sure to check these out at your local supermarket.

Rep: Carolyn Somlo Talent

Food Stylist: Taka Kuniyuki

Studio: Space28

Assistants: Regina Tamburro, Lara De La Torre, Zach Felts

B.T.S. PRE Raise The Steaks Campaign!

I really got to flex my creative muscle with this project! Lots of planning and prepping led up to this fun filled shoot directing and capturing stills for PRE Brands and their “Raise The Steaks” Campaign! The project was filled with bold, bright colors that weaved through their own branding. We got to work with a talented crew and group of models in studio to capture a bright day grilling and chilling. Each setup incorporated a bold color and we were able to pair it with a recipe. The grand finale was an overhead outdoor vibe in a group setting showcasing an array of the brands offerings. This is a product you want to cook at your next summer get together! I love how the final piece came together, and all the amazing stills we captured from each setup. Teamwork makes the dreamwork!!

Carolyn Somlo - Producer/REP

Gadi Solis - DP

Collin Breimeier - DIT

Thomas Schroeder - Gaffer

Emmanuel Terrell - Grip

Cindy Melin - Food Stylist

Arden Kelley - Food Stylist Assistant

Dominic Cordilla - Prop Stylist

Geoff Binns-Calvey - Special Effects/Grill Fire Guru

Izzie Copeland - PA

Shot At Parchment Studios

AI-AP American Photography AP40 Selected Winner

Excited to share this year I’m a selected winner in AP40! Another amazing shot from the series I did with Janine Kalesis and Penelope Bouklas!

Test Shoot With Janine Kalesis and Penelope Bouklas

2024 started off with a bang! I collaborated with food stylist Janine Kalesis and prop stylist Penelope Bouklas to create these vibrant scenes incorporating cannabis and some indulgent food. Each environment had a color scheme which was complimented with accent props sourced by Penelope. Each food component was styled and created by Janine. This was a super team!! We were able to work around the scenes and capture all sorts of variations, crops, and angles. Can’t wait till the next one.

Check Instagram for more shots from the shoot!

@perrettiphoto

@foodstylistnewyorkcity

@penelope_props

End of Year Thanks!

Happy Holidays! 2023 was an exciting year with lots of new clients and fun projects. It’s great to continue challenging myself in my work and growing my business connections. It was my first full year working with my rep Carolyn Somlo who has been a great production partner. Can’t wait to dive into 2024 and work on more exciting projects.

Enjoy this tasty whipped coffee drink for the holidays styled by Janine Kalesis.

Photo Shoot with Unilever + Meijer Stores

Excited to share a recent shoot with Arc Worldwide, Unilever and Meijer Stores collaboration. Ice cream 7 days a week is fine by me! We created 7 tasty and vibrant shots of ice cream and their recipes you could make every day of the week. A really fun play on words and even better treats! Couldn’t of been possible without the amazing support of AgencyMJ, Rocket To The Moon and the entire crew:

Food Stylist: Charlotte Omnes

Prop Stylist: Maya Rossi

Studio: Space28

Assistants: Regina Tamburro, Desmond Reich

International Photography Awards Contest Honorable Mention

This was such an honor to be an official selection, then continuing in the judging process to have my images selected as Honorable Mention! So much talent in these categories. Another reason entering my work into contests is so important. The judges did not have an easy task.

My Twizzlers series received Honorable Mention in the Professional Advertising Food and Beverage Category and my Leftover series received Official Selection in the Professional Fine Art Still Life Category. It’s so nice to be recognized for all the hard work put in over the years. Thank You IPA!

B.T.S. - The Not Company Shoot

NotCo What a fun brand to work with! It was so exciting when they reached out to work together on shooting new photography and video for their NOT chicken patties and their brand new NOT MILK product line. The vibrant colors in the brand were used in the background as well as table settings. We had a variety of set options for the recipes we shot. Tiffany Schleigh food stylist created indulgent dishes for us to capture. There were a variety of recipes that used plant based cheese, yummy sauces, and layers of goodness. When I tried their chicken patties and nuggets I coulnd’t belive it wasn’t actual chicken! They were so good!!

Along with the creative team we were able to work with the super talented kid model Miles @milesandre_14 He had fun expressions and excitement with each dish as well as the NOT MILK Chocolate Milk and regular Milk products. So much fun tossing things in the air.

We got to work with one of my favorite studios, Space28. We were able to shoot table top imagery as well as use their kitchen to shoot other dishes and Milk drinks.

Can’t wait to see all the shots out in the wild. You can find their products at a variety of stores like Whole Foods, and Giant Food Stores.

Stills - Beyond Meat Commercial Shoot

This was a really fun shoot in Los Angeles at the end of the summer. I got to work with the best, Chuck Studios from Amsterdam and my favorite Table Top Director Olaf van Gerwen. Food really does get famous here. It was a real treat to be with a fun, creative team. Olaf was capturing the beautiful video work with food stylist Joseph Celis. After the scenes were wrapped I came onto set to work with the stylist, and models to capture various stills of the Beyond Meat Product and the recipe that went with it. It was great to capture the natural moments and real expressions of the talent. Of course we highlighted the food and showed how appetizing it was! It was a really great product to work with. The Beyond Team was there for the shoot and loved everything we were able to capture for them. It was a busy 2 days at the various spots on location. We captured a back to school scene, friends at their apartment, and a outdoor BBQ scene. It really takes a village to get these projects off the ground. I’m so glad I was able to be apart of it! You can see the work out now.

Go buy Beyond Meat, it is soo good!!

B.T.S. Domino's Pizza MENA (Middle East North Africa Division) International Advertising Photo and Video Shoot

This project was a great way to finish out 2021 and ring in 2022 with a month long advertising project in the Middle East. I don’t know where to start with this amazing opportunity to shoot for a dream client! I hope all the behind the scenes will help do it justice. There were months of pre production planning this shoot while still dealing with international travel during COVID. In the end everything came out great and the client loved the shots.

The first half of the shoot was the still components. We went through and captured fresh imagery for their menu showcasing all the different pizza offerings and sides. Beautifully styled by Jamie Kimm. In addition to the menu items we captured combo deals that they regularly advertise. The New Yorker pizza was a very prominent pizza we shot. Really great hand tossed pizza with big slices just like in New York City! The most exciting and challenging aspect of this shoot was getting the cheese pulls right. Jamie’s attention to detail and experience was paramount in getting these shots right.

After we captured the still components the last 2 weeks we shot various short video moments of cheese pulls, wings dipping, sauces being poured onto pizzas, and beautiful details of the regional ingredients. These videos will be used on their digital sings in store as well as social media. I couldn’t of done this project without the local rental house Action Filmz who was able to put together all the lighting and grip I needed and deliver to Abu Dhabi. Highly recommend!

We had 3 core surfaces we used for the different channels the images and video were going to be showcased on. I had a super talented local prop stylist fabricate these. Again highly recommend Caroline of Food Art Concepts. Domino Blue Color was very important!

We had just a couple days off to site see and enjoy the local food. Some of the best I’ve ever had. The weather was in the 80’s and sunny, no humidity Every Single Day. What a beautiful place.

Hope you enjoy these images as much as we do. Any questions on this project or if you have similar needs please feel free to reach out.

B.T.S. Violife Foods Photo Shoots!

I love what I do because you never know where your next food project may take you! The Violife brand 100% Vegan is a fun, tasty, and fresh product hitting the shelves in the USA! I’ve been working with the T&C team creating colorful social assets featuring their products used in recipes. Each month we have been shooting different recipes that may correlate with an upcoming FOOD holiday or special event. The recipes are tested and concepts are sketched out for each recipe. Lisa Russell helps with styling, art direction and sourcing props for each setup. Each recipe gets a hero still image and a supporting stop motion. So fun to watch these shots come to life. Make sure to follow along @violifeus

New Personal Series "Wawa Run"

This personal series I conceptualized and shot captures the real food and real orders of everyday customers that shop at Wawa. I wanted the food to feel heroic so I incorporated bright colors that play off the brand as well as strong lighting to cast shadows and highlights giving the food dimension, and shooting at a lower angle to make the food feel big. This was so fun to go through each order and compliment the drink choice with food. Being from the Philadelphia area I know what Wawa is all about! Hope you enjoy these fun photos.

Happy Holidays: Reflecting on 2021

Happy Holidays! Blessed to have another amazing year of work and to have started getting back to in-person meetings, and shoots. 2020 was a real blur and 2021 still had its ups and downs. I’m thankful for all the crew and clients that worked with me this past year. Couldn’t of done it without you!

As a photographer it’s rare you get to meet other photographers in the field and for me that would happen at industry events like holiday parties or portfolio reviews. I was so happy when BLVD Artists brought back in person reviews. It was great to see fellow photographers and agency folks an arms reach away. Human connection is so important and necessary in personal growth.

Creating personal work is always on my list and it was another successful year collaborating with super talented stylist shooting really cool work.

To finish out my year into 2022 I’m very excited to be shooting my first international job with a very well known pizza brand. Can’t wait to share the news when I return!

Happy Holidays

Sincerely,

Felicia

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Felicia Perretti is a commercial food and beverage photographer and director based in New York City. She works nationally with food and beverage clients in advertising, packaging, editorial, and video. She has worked with food and drink in all shapes and knows how to craft the right team to get the job done! Her passion for food and beverage shine through on set as well as outside of work in her everyday life. Whether it’s trying new restaurants, traveling, or cooking with her husband Joe. Send her an email or give a call to discuss your next project, she would be more than happy to chat!

Perretti Photography LLC Now On Workbook!

Excited to share I’am now apart of Workbook! It is the place to get your work seen by top agencies in the industry! I’m excited to share some of my latest work and projects here. The involvement of Workbook’s staff making sure I showcase the best work and projects shows how dedicated they are to their artist. I hope you will take some time to check it out. Let’s work together!

https://www.workbook.com/portfolios/perretti_photography

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Felicia Perretti is a commercial food and beverage photographer and director based in New York City. She works nationally with food and beverage clients in advertising, packaging, editorial, and video. She has worked with food and drink in all shapes and knows how to craft the right team to get the job done! Her passion for food and beverage shine through on set as well as outside of work in her everyday life. Whether it’s trying new restaurants, traveling, or cooking with her husband Joe. Send her an email or give a call to discuss your next project, she would be more than happy to chat!

B.T.S. Ghiradelli Chocolates (Safe Set)

What a fun shoot to wrap the summer with. It was great to work virtually with the creative team at Ghiradelli Chocolates in California on some new packaging work promoting smores with their chocolates. You can’t beat that! A caramel filled Ghiradelli chocolate lightly melted with toasted marshmallow between two graham crackers, yummy! We worked on different concepts for that over 2 days as well as capturing some additional chocolate experimental shots across their portfolio. It was great to have the creative freedom and work with chocolate stylist Liz Duffy. Can’t wait to see the final concepts out.

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Felicia Perretti is a commercial food and beverage photographer and director based in New York City. She works nationally with food and beverage clients in advertising, packaging, editorial, and video. She has worked with food and drink in all shapes and knows how to craft the right team to get the job done! Her passion for food and beverage shine through on set as well as outside of work in her everyday life. Whether it’s trying new restaurants, traveling, or cooking with her husband Joe. Send her an email or give a call to discuss your next project, she would be more than happy to chat!