B.T.S. PRE Raise The Steaks Campaign!

I really got to flex my creative muscle with this project! Lots of planning and prepping led up to this fun filled shoot directing and capturing stills for PRE Brands and their “Raise The Steaks” Campaign! The project was filled with bold, bright colors that weaved through their own branding. We got to work with a talented crew and group of models in studio to capture a bright day grilling and chilling. Each setup incorporated a bold color and we were able to pair it with a recipe. The grand finale was an overhead outdoor vibe in a group setting showcasing an array of the brands offerings. This is a product you want to cook at your next summer get together! I love how the final piece came together, and all the amazing stills we captured from each setup. Teamwork makes the dreamwork!!

Carolyn Somlo - Producer/REP

Gadi Solis - DP

Collin Breimeier - DIT

Thomas Schroeder - Gaffer

Emmanuel Terrell - Grip

Cindy Melin - Food Stylist

Arden Kelley - Food Stylist Assistant

Dominic Cordilla - Prop Stylist

Geoff Binns-Calvey - Special Effects/Grill Fire Guru

Izzie Copeland - PA

Shot At Parchment Studios

B.T.S. Honey Nut Cheerios Shoot

I recently got to work with CANTEEN on a Honey Nut Cheerios campaign, Director Etienne Proulx on the video side and myself on still photography worked to capture beautiful shots of the products. I was able to shoot beauty shots of their Honey Nut Cheerios in a branded environment. We had a hand model for the 2 days, who allowed for more dynamic shot options. In addition to shooting stills, we came up with really creative stop motion concepts, being playful with the cereal. This was a great job to be apart of, can’t wait to see this out!

Client: Honey Nut Cheerios

Studio: Be Electric http://www.beelectric.tv/

Agency: 72andSunny

Set Build: Swell - Makoto Aoki http://swellnewyork.com/

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Felicia Perretti is a commercial food and beverage photographer and director based in New York City. She works nationally with food and beverage clients in advertising, packaging, editorial, and video. She has worked with food and drink in all shapes and knows how to craft the right team to get the job done! Her passion for food and beverage shine through on set as well as outside of work in her everyday life. Whether it’s trying new restaurants, traveling, or cooking with her husband Joe. Send her an email or give a call to discuss your next project, she would be more than happy to chat!