Excited to share this year I’m a selected winner in AP40! Another amazing shot from the series I did with Janine Kalesis and Penelope Bouklas!
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Test Shoot With Janine Kalesis and Penelope Bouklas
2024 started off with a bang! I collaborated with food stylist Janine Kalesis and prop stylist Penelope Bouklas to create these vibrant scenes incorporating cannabis and some indulgent food. Each environment had a color scheme which was complimented with accent props sourced by Penelope. Each food component was styled and created by Janine. This was a super team!! We were able to work around the scenes and capture all sorts of variations, crops, and angles. Can’t wait till the next one.
Check Instagram for more shots from the shoot!
@perrettiphoto
@foodstylistnewyorkcity
@penelope_props
End of Year Thanks!
Happy Holidays! 2023 was an exciting year with lots of new clients and fun projects. It’s great to continue challenging myself in my work and growing my business connections. It was my first full year working with my rep Carolyn Somlo who has been a great production partner. Can’t wait to dive into 2024 and work on more exciting projects.
Enjoy this tasty whipped coffee drink for the holidays styled by Janine Kalesis.
Photo Shoot with Unilever + Meijer Stores
Excited to share a recent shoot with Arc Worldwide, Unilever and Meijer Stores collaboration. Ice cream 7 days a week is fine by me! We created 7 tasty and vibrant shots of ice cream and their recipes you could make every day of the week. A really fun play on words and even better treats! Couldn’t of been possible without the amazing support of AgencyMJ, Rocket To The Moon and the entire crew:
Food Stylist: Charlotte Omnes
Prop Stylist: Maya Rossi
Studio: Space28
Assistants: Regina Tamburro, Desmond Reich
International Photography Awards Contest Honorable Mention
This was such an honor to be an official selection, then continuing in the judging process to have my images selected as Honorable Mention! So much talent in these categories. Another reason entering my work into contests is so important. The judges did not have an easy task.
My Twizzlers series received Honorable Mention in the Professional Advertising Food and Beverage Category and my Leftover series received Official Selection in the Professional Fine Art Still Life Category. It’s so nice to be recognized for all the hard work put in over the years. Thank You IPA!
AI-AP American Photography 39 Winner
Wow! This must be the year of contests. So excited to be included in AI-AP 39!! https://www.ai-ap.com/
“This year’s distinguished jury included: Maïa Booker, The Wall Street Journal; David Cooper, Freelance Photo Editor; Maura Friedman, National Geographic; Lauryn Hill, WIRED; Amy Kellner, The New York Times Magazine; Robert Miller, The Washington Post; Laura Oliverio, CNN; Amy Silverman, Airbnb; Allyson Torrisi, People; Karen Williams, Freelance Photo Director and Producer; Andrea Wise, ProPublica; and Cengiz Yar, Rest of World.”
News: Now Represented by Carolyn Somlo Talent!
Excited to start the new year with big news! I’m now represented by Carolyn Somlo Talent! Looking forward to growing my client reach, projects, and traveling all over! Work is now live at her site http://www.somlotalent.com/ Along with other amazing photographers and directors. Reach out to us for your next project!
Personal Series: Leftovers
This concept has been on my mind forever! A kitchen staple that is so versatile it was the perfect vessel to capture food. I came up with common uses we use aluminum foil that leave residues, grease, colors, and burn marks. In a normal situation we would crumple this up and throw it away. I wanted to capture the beauty in essentially this piece of food trash before it made it’s way to the can. A fun part of this project was how easy it was to manipulate the foil and it hold it’s shape created. There had to be a feeling of movement as if it was actually dancing in mid air. The lighting and rigging on set was really important to me for this project to get the idea across. I used muted backgrounds and surfaces so the colors of the food really stood out.
What else do you use foil for??
B.T.S. Domino's Pizza MENA (Middle East North Africa Division) International Advertising Photo and Video Shoot
This project was a great way to finish out 2021 and ring in 2022 with a month long advertising project in the Middle East. I don’t know where to start with this amazing opportunity to shoot for a dream client! I hope all the behind the scenes will help do it justice. There were months of pre production planning this shoot while still dealing with international travel during COVID. In the end everything came out great and the client loved the shots.
The first half of the shoot was the still components. We went through and captured fresh imagery for their menu showcasing all the different pizza offerings and sides. Beautifully styled by Jamie Kimm. In addition to the menu items we captured combo deals that they regularly advertise. The New Yorker pizza was a very prominent pizza we shot. Really great hand tossed pizza with big slices just like in New York City! The most exciting and challenging aspect of this shoot was getting the cheese pulls right. Jamie’s attention to detail and experience was paramount in getting these shots right.
After we captured the still components the last 2 weeks we shot various short video moments of cheese pulls, wings dipping, sauces being poured onto pizzas, and beautiful details of the regional ingredients. These videos will be used on their digital sings in store as well as social media. I couldn’t of done this project without the local rental house Action Filmz who was able to put together all the lighting and grip I needed and deliver to Abu Dhabi. Highly recommend!
We had 3 core surfaces we used for the different channels the images and video were going to be showcased on. I had a super talented local prop stylist fabricate these. Again highly recommend Caroline of Food Art Concepts. Domino Blue Color was very important!
We had just a couple days off to site see and enjoy the local food. Some of the best I’ve ever had. The weather was in the 80’s and sunny, no humidity Every Single Day. What a beautiful place.
Hope you enjoy these images as much as we do. Any questions on this project or if you have similar needs please feel free to reach out.
Fine Art Food Friday
This was a fun creative exercise exploring simple foods and viewing them through fresh eyes. Working with my medium format system allows me to explore products under a close view without obstructing the quality of the image output. The color spectrum I was able to produce with these images made for a magical photograph! The play with light and shadow, and shallow depth of field turned the food into abstract objects allowing you to immerse yourself into the photo.
Understanding this really helps with creating packaging photography for my clients which is one of my Favorite things to shoot! I love those super tiny details and how the light is shaping the product.
B.T.S. Violife Foods Photo Shoots!
I love what I do because you never know where your next food project may take you! The Violife brand 100% Vegan is a fun, tasty, and fresh product hitting the shelves in the USA! I’ve been working with the T&C team creating colorful social assets featuring their products used in recipes. Each month we have been shooting different recipes that may correlate with an upcoming FOOD holiday or special event. The recipes are tested and concepts are sketched out for each recipe. Lisa Russell helps with styling, art direction and sourcing props for each setup. Each recipe gets a hero still image and a supporting stop motion. So fun to watch these shots come to life. Make sure to follow along @violifeus
New Personal Series "Wawa Run"
This personal series I conceptualized and shot captures the real food and real orders of everyday customers that shop at Wawa. I wanted the food to feel heroic so I incorporated bright colors that play off the brand as well as strong lighting to cast shadows and highlights giving the food dimension, and shooting at a lower angle to make the food feel big. This was so fun to go through each order and compliment the drink choice with food. Being from the Philadelphia area I know what Wawa is all about! Hope you enjoy these fun photos.
Happy Holidays: Reflecting on 2021
Happy Holidays! Blessed to have another amazing year of work and to have started getting back to in-person meetings, and shoots. 2020 was a real blur and 2021 still had its ups and downs. I’m thankful for all the crew and clients that worked with me this past year. Couldn’t of done it without you!
As a photographer it’s rare you get to meet other photographers in the field and for me that would happen at industry events like holiday parties or portfolio reviews. I was so happy when BLVD Artists brought back in person reviews. It was great to see fellow photographers and agency folks an arms reach away. Human connection is so important and necessary in personal growth.
Creating personal work is always on my list and it was another successful year collaborating with super talented stylist shooting really cool work.
To finish out my year into 2022 I’m very excited to be shooting my first international job with a very well known pizza brand. Can’t wait to share the news when I return!
Happy Holidays
Sincerely,
Felicia
Felicia Perretti is a commercial food and beverage photographer and director based in New York City. She works nationally with food and beverage clients in advertising, packaging, editorial, and video. She has worked with food and drink in all shapes and knows how to craft the right team to get the job done! Her passion for food and beverage shine through on set as well as outside of work in her everyday life. Whether it’s trying new restaurants, traveling, or cooking with her husband Joe. Send her an email or give a call to discuss your next project, she would be more than happy to chat!
B.T.S. Nepresso Photo Shoot
What a fun coffee project. The team at Weber Shandwick, and Nepresso came up with really creative concepts to showcase Hispanic Heritage Month. They chose beautiful Nepresso coffee recipes and were paired with custom illustrations that were added to the coasters we photographed. The props were minimal and really allowed the Nepresso drinks, glassware, and illustrated coasters shine through. These images were shared on Nepresso’s Instagram account during the months of September and October. Each image had a story to tell and was beautifully featured. Really proud of this work my team and I were able to create!
Drink Stylist: Takako Kuniyuki https://tkuniyuki.com/
Prop Stylist: Maya Rossi http://www.mayarossi.com/
Studio: Space28 https://www.space28.com/
Felicia Perretti is a commercial food and beverage photographer and director based in New York City. She works nationally with food and beverage clients in advertising, packaging, editorial, and video. She has worked with food and drink in all shapes and knows how to craft the right team to get the job done! Her passion for food and beverage shine through on set as well as outside of work in her everyday life. Whether it’s trying new restaurants, traveling, or cooking with her husband Joe. Send her an email or give a call to discuss your next project, she would be more than happy to chat!
Perretti Photography LLC Now On Workbook!
Excited to share I’am now apart of Workbook! It is the place to get your work seen by top agencies in the industry! I’m excited to share some of my latest work and projects here. The involvement of Workbook’s staff making sure I showcase the best work and projects shows how dedicated they are to their artist. I hope you will take some time to check it out. Let’s work together!
https://www.workbook.com/portfolios/perretti_photography
Felicia Perretti is a commercial food and beverage photographer and director based in New York City. She works nationally with food and beverage clients in advertising, packaging, editorial, and video. She has worked with food and drink in all shapes and knows how to craft the right team to get the job done! Her passion for food and beverage shine through on set as well as outside of work in her everyday life. Whether it’s trying new restaurants, traveling, or cooking with her husband Joe. Send her an email or give a call to discuss your next project, she would be more than happy to chat!
Featured Photographer on the DT Blog
Excited to share for the month of July I’m the featured photographer on Digital Transitions blog! You can read the full Q&A and see some of my recent work HERE
“This month, we couldn’t be more excited to feature the incredible work of our client, commercial food and beverage photographer Felicia Perretti. She is located in New York City with a specialty in advertising, packaging, editorial, and video for food and beverage clients across the country. Felicia’s extensive passion for the food and beverage industry remains a constant in her daily life and has guided her professional career.”
Felicia Perretti is a commercial food and beverage photographer and director based in New York City. She works nationally with food and beverage clients in advertising, packaging, editorial, and video. She has worked with food and drink in all shapes and knows how to craft the right team to get the job done! Her passion for food and beverage shine through on set as well as outside of work in her everyday life. Whether it’s trying new restaurants, traveling, or cooking with her husband Joe. Send her an email or give a call to discuss your next project, she would be more than happy to chat!
B.T.S. Photo Shoot for Victoria Beer
Dream job!! Working with beer, but not just any beer; Victoria. What a great easy drinking beer in the summer with the right balance of malt taste. The team at Upshot had a beautiful deck put together for this shoot and I was so excited to bring these shots to life for them. The bright sunlight feel with the long cast shadows created a amber glow for the beer that was beautiful to capture. In the studio we had to create an environment that you may dream of drinking this beer in. Paola Andrea did not disappoint with her creative approach to the stucco walls and palm leaves that filled the frame. To finish off the shots a hint of food and refreshing look to the beers Kate Buckens brought her “A” game! Also one of our pour shots we had talent Rafael Medina of Bella Agency do the honors. Great shoot all around. Can’t wait to see the shots out in the wild. Working remotely with the agency through the ZOOM platform once again worked well for everyone.
Felicia Perretti is a commercial food and beverage photographer and director based in New York City. She works nationally with food and beverage clients in advertising, packaging, editorial, and video. She has worked with food and drink in all shapes and knows how to craft the right team to get the job done! Her passion for food and beverage shine through on set as well as outside of work in her everyday life. Whether it’s trying new restaurants, traveling, or cooking with her husband Joe. Send her an email or give a call to discuss your next project, she would be more than happy to chat!
B.T.S. Photo Shoot Buona Vita (Safe Set Covid-19)
It was so fun to work with Buona Vita again, this time updating their photography for their meatball cookbook and other collateral! With the new photography they are relaunching a new website and logo. The creative look for these shots was clean, modern, and appetizing. We really wanted to highlight the great quality in the meatballs. Also showcasing all the amazing ways you can use their product. The meatball is so much more than just a topping for your pasta. Can’t wait to see these shots up on their new site. Make sure you check out their products at your local supermarket.
Felicia Perretti is a commercial food and beverage photographer and director based in New York City. She works nationally with food and beverage clients in advertising, packaging, editorial, and video. She has worked with food and drink in all shapes and knows how to craft the right team to get the job done! Her passion for food and beverage shine through on set as well as outside of work in her everyday life. Whether it’s trying new restaurants, traveling, or cooking with her husband Joe. Send her an email or give a call to discuss your next project, she would be more than happy to chat!
B.T.S. Gorton's Seafood photo shoot (Pre-Covid)
Back in the studio with our favorite client Gorton’s Seafood! Hook Line and Savor family of fish is doing so well they have extended it and we were shooting their newest flavor; Everything! Just like the bagel, that was so tasty! It had a great crust and Helen the food stylist came up with perfect herbs and flavor Q’s that went along well. In addition to shooting that we got to shoot a new packaging shot for their Pub Style Cod. This was beautiful with the rustic wood surface and earthenware plate. The cod was paired with steak fries and a crisp golden beer. That was new for me incorporating a beer into a packaging shot, such a perfect idea! It came together really well. The lighting was a broad and soft approach as if there was window light being used. Beautiful shot to end the day with. Great working with the team!
Felicia Perretti is a commercial food and beverage photographer and director based in New York City. She works nationally with food and beverage clients in advertising, packaging, editorial, and video. She has worked with food and drink in all shapes and knows how to craft the right team to get the job done! Her passion for food and beverage shine through on set as well as outside of work in her everyday life. Whether it’s trying new restaurants, traveling, or cooking with her husband Joe. Send her an email or give a call to discuss your next project, she would be more than happy to chat!
B.T.S. Stills + Motion Shoot for Magma Products (Covid-19 Set)
This shoot was a great way to kick of the summer! Magma Products, the leading industry maker of grills for Marina and Camping enthusiasts. The brand was going for a new and updated look so we were able to create high end imagery bringing together the lifestyle these grills appeal to. It was such a cool and challenging shoot because not only did we bring the tropics to Manhattan we brought a boat to the studio! We had a custom built boat ledge made fitted for these grills as they would attach to a boat in real life. This ledge came out so nice we had it sent to the client in California after the photo shoot. This was one of our first shoots back inside since COVID hit; Everyone that was able to attend the shoot was comfortable in the environment. We had plenty of space to socially distance, masks required, and PPE on hand. Can’t wait to see the final pieces out in the wild!
Food Styling: Lisa Homa
Space: Go Studios
Prop Styling: Deb Donahue
Boat: Set Shop